Bluestone Life's conviction is that life insurance can only protect your family when it also protects your community and our planet.

Our conviction comes to life through our Premiums with Purpose. A percent of premiums, and a complimentary additional death benefit, are paid to high-impact nonprofits driving environmental and social change.

PremiumswithPurpose_tmIn 2023, Bluestone donated thousands of dollars to nonprofits working on social and environmental issues.

In 2023, Bluestone's complimentary life insurance Impact Rider resulted in over $1,000,000 death benefits in-force (given to nonprofits when a policy holder passes away).

These numbers are growing exponentially as our revenues grow because Bluestone Life's business model is impact. With every policy issued, our direct giving to nonprofits and the number of nonprofits named as beneficiaries on our customers' life insurance policies will increase.

Certified B Corp logoBluestone Life has been a Certified B Corp since 2016 and was re-certified in 2020 and in 2023 with an Overall B Impact Score of 122! Certified B Corporations achieve a minimum verified score on the B Impact Assessment—a rigorous assessment of a company’s impact on its workers, customers, community, and environment—and make their B Impact Report transparent on Certified B Corporations also amend their legal governing documents to require their board of directors to balance profit and purpose.

1% for the Planet logoBluestone Life is a 1% for the Planet business member. Business members commit to donate the equivalent of 1% of gross sales through a combination of monetary, in-kind and approved promotional support directly to environmental nonprofits. 1% for the Planet certifies all member donations—legitimizing members’ commitment by reviewing and confirming sales and donation details annually.

Bluestone Life's benefit officer is Andrew Cosgrove, a member of Bluestone Life's Board of Directors, He is not an corporate officer of the firm nor involved in the day-to-day operations of the business.


Like hearing about Practical Activists?

We’ll share their stories with you monthly. (No email overload… we promise!)